Commercial solutions

We identify where we can add value to your sales funnel, from individual customer or channel challenges to full commercial process and go to market approach.

We tailor a proposal to your organisations needs be it a full evaluation of your teams commercial capabilities and processes against global best in class standards taken from industry leading organisations or simply help in distributor selection.

We will recommend key areas of improvement and then work with your team to develop both a change and activation plan, finally coaching and supporting your team to implement the change.

Be it how you go about the commercial process, planning and prioritising customers, selecting and managing distributors or developing a conditional commercial policy: we have the experience to help.

Do you want to enter a new sales channel?

Are you working with the right customers?

Are you winning with your key customers?

Do you keep losing out to competitors?

Are your margins declining?

How good are your sales people?

Do you have the right number of sales people?

Are you winning with the shopper at the point of purchase?

We have been through these and may other issues and can help you develop an appropriate plan and bring it to life.

We take a methodical and fully planned approach to achieving commercial excellence:

Commercial Strategy > Go 2 Market Plan > Sales Strategy > Channel Plan > Customer Plan > Activation > Cycle Plan > POS Strategy

Throughout the process, we constantly evaluate to make the necessary adjustments and improvements, using data and our wealth of experience.